Mercadeo Planificado S.A.

Marketing, Publicidad y Diseño Guatemala, Guatemala, Guatemala

Market Research Assistant

Publicado el 9 de Mar, 2026

Detalles

Tipo de oferta Profesional
Ubicación Híbrida; Guatemala, Guatemala, Guatemala
Área de trabajo Marketing y Comunicaciones
Tipo de cargo Analista
Jornada Completa
Contrato Plazo fijo

Requisitos

Experiencia: Sin experiencia (de 0 a 2 años de experiencia)
Carrera(s): Licenciatura en administración de empresas Licenciatura en economía empresarial Licenciatura en Marketing

Descripción del puesto

Role Objective:
Transforming data into actionable insights that drive business decisions, product development, and competitive positioning.

Key Responsibilities
• Identify business opportunities based on research findings.
• Manage relationships with internal stakeholders and external clients, ensuring quality and relevance of deliverables.
• Coordinate with suppliers, field teams, and digital research platforms.
• Support the development of commercial proposals and marketing strategies based on data-driven insights.

Requirements
• Bachelor’s degree in Marketing, Business Administration, Economics, Communications, or related fields.
• Fluent bilingual proficiency in English and Spanish (oral and written), with ability to present and negotiate in both languages.
• Strong executive communication and persuasive skills.
• Project management capabilities and results-oriented mindset.

Core Competencies
• Analytical and strategic thinking.
• Commercial proactivity and initiative.
• Negotiation and relationship-building skills.
• Adaptability and ability to work in multicultural environments.
• Professionalism, ethics, and confidentiality.

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